Lucrative battlefield: How banks attempt to conquer family fortunes
Many of the wealthiest families want to take charge of their own traditional asset management but the need for banks remains intact. Asset managers see a new market for alternative investment management for wealthy families.
BY CATHRINE KIER, FINANSWATCH
Several rich families establish their own family offices to take charge of their own traditional asset management, putting pressure on banks' and asset managers' standard investment products such as mutual funds.
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