DNB AM sits on by far largest share of Norway's fund market

Banks are taking market shares in the Norwegian investment fund market, and none are bigger than DNB, crushing competitors in 2023 so far.
Head of Wealth Management at DNB, Håkon Hansen, says that the competition in the fund market is tough. | Photo: PR / DNB
Head of Wealth Management at DNB, Håkon Hansen, says that the competition in the fund market is tough. | Photo: PR / DNB
by martin fuglseth kolden, translated by Katrine Gøthler & Christian Radich Hoffman

Storebrand’s strong lead over other major banks in terms of fund sales is diminishing. A report by the Norwegian FSA for 2022 revealed that the banks’ total earnings from asset and fund management increased by NOK 0.7bn (EUR 60m) in 2022 while independent asset managers’ profits fell by NOK 2.3bn (EUR 197.17m). 

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