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Robo-advisor launching own fund is a “very powerful step”, CEO says

Fast-growing Swedish robo advisor Lysa’s founder and CEO discusses the decision behind launching its own fund, the company’s mission and how it intends to grow across Europe going forward. The German market is next in line.
Lysa’s founder and CEO Patrik Adamson. | Photo: Lysa / PR
Lysa’s founder and CEO Patrik Adamson. | Photo: Lysa / PR
by MIRZA GAZIC

Swedish robo-advisor Lysa launched its first own fund last month, just over two years after it received an FSA permit to run its own fund company. The new fund was launched in order to further reduce fees.

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