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Former Danske Bank fund selection chief launches Nordic Impact firm

Everybody's talking about impact investing, but most don't know where to begin. Malene Bason, former head of manager and fund selection at Danske Bank has spotted a niche for her new venture.

"I've come to realize that we all have to chip in if we want the world to be a better place. And the biggest impact can be created through asset management" Malene Bason from Future Impact

The mission for Malene Bason's newly-opened consultancy business is very clear: enabling investors to add "impact" to their financial return. In other words -- to support measurable improvements in the environmental, social and governance (ESG) spheres alongside gaining a purely financial return.

After a career within different financial institutions including almost nine years working in the manager and fund selection business, Bason realized it was time for a change. And a meaningful one.

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