Fund Management

Analysis: Can Danske regain its position as an AM powerhouse? 

The new Danske Bank strategy ”Forward ’28” doesn’t lead the way to any new blue oceans for Danske AM to dive into. The battle for an AM comeback will take place in markets with tough competition.
Flemming Højbo writes analyses for AMWatch about the Nordic asset and wealth management sector. Højbo was head of communications in the asset management industry for 15 years, and before that, he worked for 25 years as financial and business reporter and editor. | Photo: Jan Bjarke Mindegaard
Flemming Højbo writes analyses for AMWatch about the Nordic asset and wealth management sector. Højbo was head of communications in the asset management industry for 15 years, and before that, he worked for 25 years as financial and business reporter and editor. | Photo: Jan Bjarke Mindegaard
by flemming højbo

Danske Asset Management (AM) needs a revival to contribute to the new and ambitious financial goals of the Danske Bank Group. The question thus becomes: Does Danske really wants its AM business to be a market leader again? And in that case: How will Danske AM deliver such a comeback? The answer remains left unanswered after the presentation of Danske’s new strategy last week. 

Already a subscriber?Log in here

Read the whole article

Get access for 14 days for free. No credit card is needed, and you will not be automatically signed up for a paid subscription after the free trial.

With your free trial you get:

  • Access all locked articles
  • Receive our daily newsletters
  • Access our app
    • Must be at least 8 characters, including three of: Uppercase, lowercase, numbers, symbols
    Must contain at least 2 characters
    Must contain at least 2 characters

    Get full access for you and your coworkers

    Start a free company trial today

    Share article

    Related articles

    Sign up for our newsletter

    Stay ahead of development by receiving our newsletter on the latest sector knowledge.

    Newsletter terms

    Front page now

    Further reading