House of Reach: We enjoy working with smaller fund managers

Swedish advisor and incubator House of Reach moved into the Danish market just before 2021 kicked in. With a Finnish expansion and new team member soon in place, co-founder Fredric Andersén tells AMWatch the challenges institutions as well as asset managers are facing and why the firm has become more selective about partners.
"Institutional investors are screaming for more specialist managers. This is why we would rather work with smaller managers," co-founder of House of Reach Fredric Andersén says to AMWatch. | Photo: PR / House of Reach
"Institutional investors are screaming for more specialist managers. This is why we would rather work with smaller managers," co-founder of House of Reach Fredric Andersén says to AMWatch. | Photo: PR / House of Reach
BY MIRZA GAZIC

Swedish advisor and incubator House of Reach has seen its client list grow from eight to 12 since the company expanded into Norway and Denmark in the second half of 2020.

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